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Brindleyplace
Project type
Corporate
Brindleyplace partners with Brumhaus and Firehorse International on bespoke accessories
Brindleyplace has joined forces with luxury British brand Firehorse International and Birmingham artist Alexander Edwards (Brumhaus) to design a bespoke collection of accessories for its front of house team.
Alexander, known for his bold, architectural-inspired work, created an artwork celebrating Brindleyplace’s landmarks including its fountains, canals, cherry blossoms, Ikon Gallery and clock tower. The vibrant design reflects the estate’s colour, energy and character.
Firehorse International, renowned for its craftsmanship, has applied the artwork to silk scarves and pocket squares, designed and hand-finished in England. Additional items such as hair ties and notebooks will also be available at Ikon Gallery and Ethos Flowers.
Alexander said: “I wanted to create an illustration that captures Brindleyplace’s unique mix of work, leisure and culture in a way that’s instantly recognisable.”
Lauren Pearce, Facilities Manager at Brindleyplace, added: “Our front of house team are the first faces visitors see. These new accessories are not only smart and colourful, but a nod to Brindleyplace’s iconic buildings and spaces.”
Brindleyplace is a fully managed, award winning estate that is home to over 10000 employees from a variety of international and local companies including Deutsche Bank, Avison Young, Deloitte and Natwest. Brindleyplace attracts more than four million visitors a year to its 20+ bars, cafés and restaurants, contemporary art gallery Ikon, the Crescent Theatre and the National SEA LIFE Centre
















